Minimalist logotype with custom mark
A clean, geometric logo with a custom mark and legible wordmark. Ideogram is unmatched for logo work because of its text rendering and sharp shape control.
$ cat prompt.txt
minimalist logo design for a coffee roastery called "Aperture", featuring a small geometric mark resembling a stylized aperture iris in burnt orange, beside the wordmark "Aperture" set in a modern geometric sans-serif typeface, single color treatment on warm off-white background, clean negative space, vector-style illustration, balanced proportions, suitable for embroidery and small print sizes, designed for hot stamping on coffee bag packaging$ cat notes.md
Ideogram is the unsung hero of AI logo work. Where Midjourney makes "logos" that are actually intricate illustrations and Flux makes "logos" that look fine but have garbled wordmarks, Ideogram produces things that could plausibly come out of a real branding studio — sharp shapes, legible type, restrained palette.
The single most important phrase here is "single color treatment." Without it, Ideogram tends toward gradients and decorative flourishes that ruin a logo's scalability. "Suitable for embroidery and small print sizes" is a sneaky way to push the model toward simpler shapes — it's prompting for constraints that real logo work has to satisfy.
Don't expect the output to be a finished asset. Treat it as a starting sketch you'd hand to an illustrator. Pull the best one into Figma and rebuild it as proper vectors before you ship.